Showing posts from August, 2016

Here's Why You Should Put Virgin Island's One Hectare Sand Bar On Your Travel Bucket List!

Do you love the idea of burrowing your feet in the sand or held it loosely with an open hand? How about walking barefoot in a long stretch of fine white powdery sands? Or are you like most Westerners who considers an island with palm trees a beach paradise? Maybe your just some ol' soul bitten by a travel bug, if not, you're simply a beach bum who desperately need some vitamin sea.

Well, hello! I'd like to suggest an idea for your next much awaited communion with nature. Why not visit Bohol's Virgin Island!

You know, when I saw the island several kilometers away from the shore, my jaw dropped. Sand bar! White beach! Palm trees! Oh-my-goodness!!! 

Aside from the fact that it's impossible not to notice the long stretch of white sands; the rich flora, fauna, and crystal clear water were all a show-stealer. The Island’s sand bar spans around 1 hectare during low tide and on a high tide only the palm trees in the middle of the island were visible.

About 5 kilometers away fr…

7 Deadly Sins and the Myths of Branding

I have just finished reading the book 'Brand Failures' by Matt Haig. And though there were still several books for me to write a review, I have decided to skip them all and do this first.

When I started as a freelancer, I was projecting a "Jack-of-all-trades" trait. I would litter my profile and portfolio with so many skills from admin support, customer and merchant service, project management, advertising, marketing, web research, content writing and web design.

Of course, I do have experience and fair enough knowledge of these fields, however I have dabbled on so many of them that I wasn't effective in juggling them anymore. I have to choose, to narrow and focus on the few and master it.

As it happens, I realized that I prefer to do marketing work. Having a background in marketing, when I took it as my minor degree in College, lately it was evident that I seem to really enjoy doing it. Of course, being that my major degree is in management, I feel that I have been…